Welcome to our list of The 10 Most Popular Designer Bags on Social Media!
In today’s world, social media has become the go-to platform for fashion enthusiasts to showcase their style and share their latest fashion finds. Designer bags have always been a status symbol, but now more than ever, they have become a staple for many fashion bloggers and influencers. Here we will take a closer look at the most popular designer bags on social media.
So, without further ado here are The 10 Most Popular Designer Bags on Social Media:
1. Hermès Birkin Bag
The story of the invention of the Birkin bag — the result of the chance meeting in 1983 between actress Jane Birkin and Jean-Louis Dumas, then creative director of Hermès — has become legendary among Hermès lovers. The two were seated next to each other on an international flight. When Dumas asked why she travelled with a simple straw tote, Birkin explained that most leather bags were too structured for her taste. She wanted something more boho and the two came up with the design for the bag on that flight, on the back of a napkin. And so, the Birkin was created. The Birkin is one of the most classic and iconic bags in the world, so of course it is worth the money! With more than 1.3 million tagged posts it is making me wonder what really is quiet luxury these days, what do you think about it?
The price of a Birkin bag when you buy from an Hermès store varies from $9,000 to around $12,000 and on the resale market it can easily sell for more than $25,000.
2. Hermès Kelly Bag
In 1935 Émile-Maurice Hermès diversified the brands offerings designing a bag for his wife to carry. Called the Sac à Dépêches the bag was practical and elegant with a classic style. The accessory achieved worldwide recognition in 1956 when the American actress and princess of Monaco Grace Kelly used her Sac à Dépêches to cover her pregnant belly. As soon as the photo of that is published on the cover of Life Magazine women from all over the world start running to Hermès asking for the Kelly Bag. In response the brand changed the bags name to the Kelly, and history was made. Today an icon of elegance and sophistication, the Kelly is one of the most sought-after bags on the resale market, not only for its timeless style but also for the enduring allure of the woman it is named after.
The Kelly is sold in Hermès stores for around $9,000 and can be sold in the resale market for more than $20,000! It has more than 1.3 million tagged posts on Instagram!
3. Chanel Boy Bag
Debuted in 2011 in Chanel’s Fall/Winter collection, the Chanel Boy Bag struck a chord among lovers of Chanel handbags and romantics alike, cementing a place as a mainstay in Chanel’s collection. For this handbag, Karl Lagerfeld was inspired by Chanel’s life. Arthur “Boy” Capel was a polo player and Coco Chanel’s greatest love, with whom she had a nine-year passionate affair. With the Boy Bag, Chanel offers a more masculine edge, paying homage to the radical spirit of Coco Chanel and her mission to push the boundaries of femininity and gender norms. To little surprise, this Chanel bag was met with a surge of demand, quickly becoming one of Chanel’s most sought-after styles among style icons. Characterized by its lego-brick lock and main body framed by straight edges, the Chanel Boy Bag is admired for its versatile silhouette and unique, limited-edition versions.
With more than 1 million tagged Instagram posts, the Boy is an icon!
4. Lady Dior
A bag that was designed almost 30 years ago in honor of one of the biggest style icons in fashion history, the Lady Dior is a classic! In 1995 Bernadette Chirac, then First Lady of France, requested Dior to custom design a bag for Lady Diana. The bag was gifted to the princess while she was on an official visit to Paris, it instantly became one of her favorite bags! After that Lady Diana was spotted multiple times carrying the bag, so Dior decided to change it’s name to the Lady Dior in 1996, with the princess’s blessing. Described as iconic and legendary the brand launched the bag in a larger series, becoming a favorite of Dior clients. This is a bag that will take you through any occasion, it goes from day to evening seamlessly.
The Lady has more than 560,000 social media mentions!
5. Gucci Marmont Bag
This is not so much a single bag as it is a whole family of bags, with different colors, materials and patterns. Not long into his tenure as Gucci’s creative director, Michele gave us the Marmont bags with a chain-strap crossbody as the signature style. They debuted on the fall 2016 runways, capturing everything Michele intended to bottle up and sell in bag form: the untethered bohemian spirit of the ’70s and the glamour of the Chateau Marmont, the hotel representing the old Hollywood glamour. On the bag, Michele introduced his flipped Gucci logo, adorning a semi-puffed chevron-style quilted pattern.
Although this bag is not so popular any more it is tagged in more than 380,000 Instagram posts!
6. Dior Saddle Bag
The Saddle Bag was first created in 1999 at the peak of John Galliano’s Dior tenure. Its initial appearance toed the line between what was considered high fashion and, for lack of a better word, ugly. In the early 2000`s the bag was sported by everyone, from Beyoncé to Carrie Bradshaw. The bag is intended to be worn short trapped and tight against the arm like a saddle, hence the name. After the enormous success of the bag in the 2000’s, the bag was discontinued in the 2010’s. In 2018 Maria Grazia Chiurri relaunched this bag and it has since become a part of the classic styles of the brand.
The Dior Saddle bag takes its cues from the equestrian world. The inspiration can be seen in the graphic design with the now iconic asymmetrical flap. At this point the Saddle can already be considered a classic! More than 20 years after its launch it remains one of the most popular bags of the brand!
With more than 255,000 tagged Instagram posts, the Saddle is an icon!
7. Gucci Dionysus Bag
The first bag designed by Alessandro Michele for Gucci is a great example of the company’s new geek-chic aesthetic. The crossbody purse has a double-flap design made of Gucci’s iconic coated canvas, and the U-shaped hardware used to close it dates back to the brand’s fall 2015 ready-to-wear line. Dionysus is the god of harvest, wine, and partying, so it makes sense that the bag bearing his name has a more-is-more aesthetic. The bag’s tiger closure was also influenced by mythology; it is said that Dionysus crossed the Tigris River on a tiger that Zeus sent to him. The sliding chain strap can be worn multiple ways. You can double it for shoulder carry or lengthen for crossbody wear.
This is a classic Gucci bag that was super popular in the 2010’s, but it is still iconic. It is tagged in more than 230,000 posts on Instagram.
8. Chanel Classic Flap
The Chanel handbag that would ultimately become synonymous with the brand was not created until 1983. The Chanel Classic Double Flap was first introduced when Karl Lagerfeld became creative director and decided to reinterpret Chanel’s iconic 2.55 Flap Bag. From his artistic vision came two new features – a leather woven chain and Double C turn-lock closure. Lagerfeld’s Classic Double Flap was a breakout success. Almost forty years later, and out of all the Chanel handbags on the market, the Classic Double Flap remains one of the most sought-after pieces ever crafted.
With more than 160,000 tagged posts the Chanel 11.12 is a classic!
9. Givenchy Antigona Bag
The Antigona purse, which debuted in Givenchy’s fall/winter 2010 collection, is arguably the brand’s most well-known piece. As soon as it was made available for purchase, the Antigona quickly won the hearts of many celebrities, including Beyoncé, Chrissy Teigen, and Naomi Watts. The bag is named after the Greek mythology character Antigone. The Antigona is a gorgeously constructed piece of leather that is typically made of calfskin. The bag has a large zip, a triangular GIVENCHY patch, and an adjustable and detachable shoulder strap.
With more than 130,000 tagged instagram posts, the Antigona is super popular!
10. Fendi Baguette
It was 1997, when minimalism was all the rage, that Fendi launched the first It Bag in history, the Fendi Baguette. The bag was anything but minimalist, but because of it’s iconic style and pop culture it became one of the most important bags in fashion history. The bag was designed by Silvia Venturini Fendi. It was intended to be worn short strapped and tight under the arm in the very same way French people are usually seen carrying their baguettes. Since its launch the bag was a breakout success. More than 100,000 bags were sold in the first year alone, and its appearence in Sex and The City solidified it’s place as the ultimate It Bag. Today, 25 years after its debut, the Fendi Baguette, remains a stylish it bag that is iconic of the brand and one of the most classic designer shoulder bags!
The Fendi Baguette is tagged in more than 110,000 Instagram posts.
